India's plan to enter the global banana trade

Tuesday, 15 January 2013

According to BBC News, the Confederation of Indian Industries has drawn up a plan to export bananas from the country's main production region in the south. Their ambition is to create a global brand, Tamil Nadu Bananas, along the lines of Florida Oranges and California Apples. Among the challenges producers face are reducing waste, which currently represents about 30% of production, and improving post-harvest facilities.